About Me

Hi, I’m Heeje (pronounced hee-jeh).

Born in Seoul, I studied design in Tokyo and completed my BFA in Graphic Design in New York.

I’m a visual and brand designer with 9 years of experience across branding, web, product, and marketing design. My work spans both agency and in-house settings — with clients and teams at Instrument, Studio Rodrigo, Red Antler, Wirecutter, PepsiCo Design + Innovation, Apple and more.

I specialize in:
- Brand identity
- Web & Product UI
- Design systems & Documentation
- Campaign & Marketing Design
- Presentation & Content Design

My tools of choice include Figma and the Adobe Creative Suite, and I also have a growing interest in video editing and 3d workflows.

I can deeply about clarify, accessibility, and visual storytelling — but above all, I believe that thoughtful design is a form of kindness.

Let’s build something meaningful together.

Linkedin

Selected Clients

Tech
Google
Amazon (AWS)
Apple

Climate
WattCarbon

Social Justice & Non-profit
Defender Association of Philadelphia
Global Fund for Women
MoveOn

Health
Brightline Health
Elektra Health

F&B
PepsiCo Design + Innovation
Hungryroot

~ always open to work ~